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Promedia Creative produced a series of spots for the UD Basketball team to create excitement for the upcoming season and generate increased ticket sales. The spots focused on the team and the stadium experience, utilizing a blend of high-definition footage and animation.
The “Ready for Takeoff” spot won the gold medal from the National Association of Collegiate Marketing Administrators…
“The commercials played a big part in Dayton’s attendance success last season… In 2007-08, Dayton also had the second-best average home attendance in school history…”
